August 9, 2022 - Association Management
Improve Membership Marketing With Three Strategies
In today’s tech-centric world, digital marketing and communication tools have become essential for associations. To survive and thrive, associations must be able meet their members where they are... online.
March 4, 2022 - Association Management
Recognize and Avoid Phishing Attacks
Phishing is an attack where a scammer calls, texts or emails you, or uses social media to trick you into clicking a malicious link, downloading malware, or sharing sensitive information. Phishing attempts are often generic mass messages, but the message appears to be legitimate and from a trusted source.
February 13, 2022 - Association Management
Government of Ontario Recognizes the Contributions of the Non-Profit Sector
We're proud to join the Ontario government in celebrating Non-Profit Sector Appreciation Week February 13-20, 2022!
January 31, 2022 - Association Management
Four Ways to Grow Your Association With a Jobs-to-Be-Done Approach to Innovation
Understanding your members’ and customers’ needs is one of the most important aspects of ensuring the success of a new product or service. This is where a “Jobs to Be Done” (JTBD) approach can really benefit your association.
December 20, 2021 - Association Management
Three Tips for Creating Effective Virtual Teams
Virtual teams come with many benefits for organizations, and many studies have also shown that when done correctly, virtual teams can prove more productive and efficient than in-person teams. Here are three tips for creating effective virtual teams!
November 8, 2021 - Association Management
Communications Lessons Learned During the Pandemic
COVID-19 took all of us by surprise and for many of us, it changed everything. The unprecedented nature of COVID-19 meant that many organizations had to reorganize, adapt, and learn how to navigate the ever-evolving situation on the fly. Read on for some valuable communications lessons learned through COVID-19.
September 27, 2021 - Board of Directors
Board of Directors
Orienting New Directors
Association governance isn’t everyone’s first choice for lively after-dinner conversation, but it’s key to keeping your association functioning well. It’s important to orient new directors and give them the tools they need to do their jobs properly.
August 16, 2021 - Volunteer Management
How to Attract and Engage Young Professionals to Your Association
Attracting and retaining young professionals as active association members can be challenging. Read on for our tips on how to attract young professionals and keep them engaged!